Heirloom Roses Honors Gloria Steinem with a New Rose in Her Name

HEIRLOOM ROSES, INC. AN OREGON NURSERY, CHOSEN TO HONOR GLORIA STEINEM AT THE ELIZABETH SACKLER CENTER FOR FEMINIST ARTS ‘FIRST AWARDS’ HELD IN BROOKLYN, NEW YORK APRIL 18TH, 2012 .

Cheryl Malone, General Manager, represented Heirloom Roses, located in St. Paul, Oregon, during the prestigious event at The Brooklyn Museum which recognized the achievements of fifteen contemporary women who were the first in their varied fields of endeavor.

The renowned Ms. Steinem writer, lecturer, editor and co-founder of Ms. Magazine and feminist activist is internationally recognized for her work as an organizer and spokeswoman for issues of equality and gender and Elizabeth A. Sacker, Ph.D: public historian, arts activist and American Indian Advocate were the presenters of the Awards. *Each of the honorees has broken a gender barrier to make a remarkable achievement and contribution in her respective field.

Ms. Steinem declined to be a recipient of an award; however months prior to the event Ms. Sackler contacted Heirloom Roses asking if they would name a rose for Gloria Steinem. Secrecy surrounded the preparation.

Ms. Steinem did not know the rose; ‘Gloria Steinem™’ would be the surprise presentation at the culmination of the event. A photo of the white rose appeared much larger than life behind the podium as Ms. Steinem and audience listened to Elizabeth Sackler explain the timeline of how such a rose is bred and evaluated and then selected. Once the announcement was made that the rose they were viewing would be named for Ms. Steinem, a standing ovation with thunderous applause filled the auditorium with almost deafening praise. She was presented with the plaque, cameras flashed, Ms. Steinem blushed with surprise and it became the talk of the night.

Cheryl Malone, General Manager and Louise Clements, owner of Heirloom Roses tell us that the first availability of this rose will be Spring 2013. Contact Heirloom Roses, Inc. in St. Paul, Oregon, for details on pre-ordering. Additional photos and information will be forthcoming at www.heirloomroses.com.

Recipients of the Sackler Center First Awards were:

Associate Justice Sandra Day O’Connor (Ret), the first woman to serve on the Supreme Court (1981)

Marin Alsop, Music Director of the Baltimore Orchestra, the first woman to be appointed to direct a major American orchestra (2007)

[Her Oregon connections: 1997 - Receives distinguished Service Award from University of Oregon
1996 - Accepts title of Conductor Laureate with the Eugene Symphony ]

Connie Chung, broadcast journalist, who became the first person of Asian Pacific descent to hold a network anchor position when she joined Walter Cronkite as co-anchor of the CBS Evening News (1971)

Dr. Johnnetta B. Cole, the first African American woman president ofSpelmanCollege(1987)

Wilhelmina Cole Holladay, founder and chairman of the first museum devoted exclusively to women artists, the National Museum of Women in the Arts (1987)

Sandy Lerner, a developer of the first commercial router and founder of Cisco Systems 1984)

Lucy R. Lippard, leader of the first generation of feminist art critics; her first book on the subject was From the Center: Feminist Essays on Women’s Art (1976)

Wilma Mankiller (deceased), the first woman chief of an American Indian nation (Cherokee Nation, 1985)

Toni Morrison, the first African American woman to be awarded the Nobel Prize for Literature (1993)

Linda Nochlin, leader of the first generation of feminist art historians, known for her essay “Why Have There Been No Great Woman Artists?” (1971)

Jessye Norman youngest recipient of a Kennedy Center Honor (1997)

Judith Rodin, who became the first woman to lead an Ivy League institution when appointed president of theUniversityofPennsylvania(1994), and the first woman president of the Rockefeller Foundation (2005)

Muriel Siebert, the first woman to own a seat on the New York Stock Exchange (1967) and known as “The First Woman of Finance”

Susan Stroman, the first woman commissioned by the New York City Ballet to choreograph a full-length ballet (Double Feature, with music by Irving Berlin and Walter Donaldson, 2004)

Faye Wattleton, the first woman and the first African American President and CEO of the Planned Parenthood Federation of America (1978)

New Article: “What are ‘Heirloom Roses?’

Just what is an ‘Heirloom Rose’?

When referring strictly to ‘roses’ an heirloom roses are also known as “antique” or “old garden” roses, which include those that existed before 1867. Why that particular date you ask? “La France” the first hybrid tea rose, was discovered growing in a garden patch and introduced in 1867 which marked the start of a new era. All classes of roses in existence before that time were deemed ‘old garden roses’ or ‘heirlooms’. Hence new classes were called modern roses. The actual heirloom varieties are hard to pinpoint and fall into several categories; Albas, Centifolias, Damasks, Gallicas and Moss roses. These antique varieties are as simple to grow as the modern roses we find today. Admired for their fragrance and large beautiful blooms every garden should have a few.

Continue reading in the newly posted article within the Heirloom Library »

New Article: Growing with Beneficials

At Heirloom Roses, we are always looking at more sustainable methods of producing our roses. One of the most exciting changes we have made at the nursery involves our Integrated Pest Management (IPM) program. IPM takes a more holistic approach to growing, with an increased emphasis on scouting for pests and maintaining healthy plants as ways to minimize the use of chemicals. One of the cornerstones of our IPM program is the use of beneficial predators for pest control.

Continue reading this article in the Heirloom Library »

The All-New Heirloom Roses Website!

Welcome, friends & visitors!

We are extremely proud to announce the release of our new website at HeirloomRoses.com!

Rebuilding our online presence “from the ground up,” we’ve developed this new site to make finding, growing & enjoying roses easier than ever. Along with a fresh design, we’ve built in a number of features for you to enjoy.

We’ll take a quick look at these features with some brief introductions below, but the best way to experience the new site is to have a look for yourself!

Improved Product Display & Information

Enhanced Product Specifications

Roses tend to have rich histories; perhaps a rose that you’re interested in dates back to the time of the Roman Empire? Or maybe it was bred on the other side of the world? Whatever the case may be, we think that the more you know about a rose, the more there is to love! With that in mind, we’re introducing an expanded level of information for all of the roses we sell.

Each rose listing will now include a range of attribute details, such as: the country of origin, the year that the rose was bred, the rose breeder’s information, the rose’s winter hardiness rating, the rose’s approximate size at maturity, the fragrance of its blooms and more!


(click image for larger view)

Grid or List? You Choose!

Do you enjoy viewing products in a straightforward grid (with just product name and a small “thumbnail” image) or do you prefer a list format (with product name, thumbnail image and a short description)? Either way, Heirloom Roses now presents the products as you like them.

To choose one or the other, click within the “View as: Grid | List” at the top of any shopping page.

Better Browsing Options & The “Shopping Options” Sidebar

As you navigate through our online catalog, you’ll now have the option to “filter” (or limit) the products that you see based on the attributes that interest you the most.

You’ll see the options displayed in the left-hand sidebar titled “Shopping Options” and can filter roses by rose category, price, rose bush height, rose bush width, hardiness zones, fragrance, collections (such as “Roses for Cutting,” “Fragrant Roses,” “Thornless Roses,” etc.), color and rebloom frequency (how often the rose bush will produce rose blooms).

Wishlists

A popular request from our customers, now available on HeirloomRoses.com!

Want to save some products for a future purchase or build a list of products to share with others? Now you can add any of our catalog items to your own “Wishlist” that is saved to your personal user account (see “User Accounts” below).

Our wishlist features allows you to save any product, add your own personal notes and keep the list for your own records or share it with others via email.

Product Compare

Not sure which rose or product to purchase? Now you can compare items side-by-side with our “Add to Compare” feature. Select the items that you’re considering and view their varying attributes in a straightforward, side-by-side table.

Robust Information Library

We’ve compiled a massive collection of online material to help you grow & enjoy the best roses possible! We have articles that cover roses in general as well as how to best care for & garden with roses. Many of the articles include photos to help illustrate the content and a few even include videos!

Some of the types of articles include:

  • Rose Information: common questions & answers, descriptions of the varying types of roses, details on own root roses, rose viruses, and much more!
  • “How To” Articles: how to select, plant, water, fertilize, prune, protect your roses and more!
  • USDA Zone Map: a quick way to find the zone of your specific location
  • Videos: beautiful & helpful videos of our gardens and recommended gardening techniques

Also, the Heirloom Roses Rose Blog (that you’re reading right now!) is an important part of our new information library. This blog not only allows us to publish great information for our visitors, but can also foster an on-going discussion between all of us rose gardeners on the many questions, topics and delights of growing roses.

Visit the Heirloom Roses ‘Rose Growing & Care’ Library »

User Accounts

Want to see what items you’ve ordered in the past? Tired of having to re-enter your information each time you place an order with Heirloom Roses? With the new HeirloomRoses.com, you can choose to create a “User Account” to store all kinds of information: contact details, product wishlists, order history, shipping addresses and more!

You don’t even have to place an order to create an account. You can create a HeirloomRoses.com at any time through the “My Account” link at the top of every page in the site.

Site Security

Our site’s security has been built from the ground-up as well; utilizing the latest secure processing & payment methods available. Your shopping enjoyment & security are always a top priority for us and we continually update and improve the way our system handles your sensitive information to ensure the best protection that we can offer.

Social Media

Heirloom Roses is much more than a website. Although HeirloomRoses.com is our online presence, the nursery is full of real people that love gardening. As such, we greatly enjoy getting to reach out to our gardening friends (locals & those around the world) to discuss the roses we love, best gardening techniques, planting ideas or just how the weather is affecting our rose bushes!

With that in mind, we’re expanding our social connections to ensure that we can stay in touch in whatever manner you choose to receive information. Currently, this includes accounts with Facebook and Twitter along with this rose blog and our popular email newsletter. (You can even see our latest Twitter posts in the left-hand sidebar of this blog!)

Visit our Social Media Page for all of the ways in which you can connect with Heirloom Roses.

Merchandise

At the Heirloom Roses nursery, our “Sales Cottage” is always a favorite destination. In it, we stock some of the best & most helpful gardening products that we can find — pruners, boots, fertilizers, books & more. Now, we’re pleased to be able to offer some of these wonderful products to our online customers.

See all the merchandise we’re currently offering in our new “Merchandise” section »

Online Gift Certificate Codes

Giving the gift of living roses has never been easier! Now you can order Online Gift Certificates and let the recipients choose the perfect roses for their gardens.

Order Heirloom Roses Online Gift Certificate Codes here »

More to Come

We hope that this has been a great introduction to the many new features on the Heirloom Roses website. We are continually working to introduce new products, features and helpful articles to ensure that the site is a wonderful destination & excellent resource for the rose gardener.

To help us best meet your needs, we always welcome customer feedback!

If you’d like to add your voice to our on-going conversation about making the site better, please feel free to contact us at your convenience.

If you’d like to discuss the content of this post or your thoughts on this new Heirloom Roses website; feel free to start/join a conversation with the comment feature below!

Or, if you’d like to experience all of the new features for yourself, click here to start shopping at HeirloomRoses.com »